Find the Right Domain for Your Business
Your domain name is your address on the web. Let’s help you choose one that fits your business.
Whether you’re starting a new business, launching a website or creating a more professional online presence, choosing the right domain is an important first step.
Get Started Websites can help you understand your options, choose an appropriate domain and connect it with the website and business technology you use.
What Is a Domain Name?
Your Address on the Internet
A domain name is the address people use to find your business online, such as YourBusiness.com.
It can be used for your website and can also become part of a professional email address such as you@yourbusiness.com.
Your domain is an important part of your business identity, so it is worth choosing carefully.
YourBusiness.com
Your Website
you@YourBusiness.com
Your Professional Email
Purchasing a domain does not automatically include a website or professional email. Those are separate services you can choose based on what your business needs.
Search for a Domain
Ready to Search for Your Domain?
If you already have a name in mind, you can search for available domain options and view current pricing in the GSW Technology Store.
Opens the GSW Technology Store in a new tab.
Prefer guidance first? GSW can still help you choose and connect a domain before you purchase. Get help with a domain.
What Does a Domain Include?
A Domain Is the Starting Point, Not the Entire Website
Purchasing a domain gives you the right to use that domain while your registration remains active.
A domain does not necessarily include
- A website
- Website design
- Website hosting
- Professional email
- Microsoft 365
- Marketing services
- Business Hub services
Those services can be selected separately based on what your business actually needs.
Not sure what you need?
That’s okay. GSW can help you sort out the pieces without requiring you to become a technology expert.
Get Help With a DomainChoosing a Good Domain
What Makes a Good Domain Name?
Keep It Easy to Remember
Choose something customers can reasonably remember after hearing or seeing it.
Keep It Easy to Spell
Complicated spelling can make it harder for people to find you or correctly type your email address.
Connect It to Your Business
When practical, choose a domain that reflects your business name, brand or what customers know you by.
Think About the Future
Try not to choose a name that unnecessarily limits the business if you expect your products, services or service area to grow.
Consider the Extension
.com is familiar to many customers, but other extensions such as .org, .net and many others may also be appropriate depending on the organization and availability.
A particular extension does not automatically improve search rankings.
What If the Domain I Want Is Taken?
Your First Choice Isn’t Always Available
Many short or common domain names are already registered.
If the domain you want is unavailable, there may still be good alternatives. Small changes to the wording, business name or domain extension can sometimes produce an option that still represents your business well.
GSW can help you consider alternatives before you settle for a domain you don’t really like.
GSW cannot obtain a domain that is already owned by someone else.
I Already Own a Domain
Already Own Your Domain? You Have Options.
You do not necessarily need to purchase a new domain just because you’re building a new website or using another GSW service.
If you already own a domain, you don’t necessarily need to transfer it. In many situations, you can keep your domain with your current registrar while GSW helps build, host or manage your website and other services.
If you’d rather bring your domain into the domain-management service available through GSW, transferring it may also be an option.
We’ll help you determine which approach makes the most sense for your situation. The exact process depends on where the domain is currently registered and what you want to connect it to.
Tell Us What You Already HaveDomain + Website + Email
Your Domain Can Connect the Pieces
Domain
YourBusiness.com
Website
Your online presence
Professional Email
you@yourbusiness.com
Your domain, website and professional email work together, but they are separate services.
That gives you flexibility.
Your domain can be used with an Affordable Website, a GSW Business Hub website or another appropriate website solution. Professional email can also be added separately when needed.
Privacy, Security and Renewals
A Few Things People Sometimes Forget
Domain Renewal
Domain registrations must be renewed to remain active. Losing access to an important business domain can create significant problems for a website and email.
Account Security
Use strong account security and protect access to the account controlling your domain.
Contact Information
Keep the account and registration information associated with your domain current.
Domain Privacy
Privacy options may be available depending on the domain and registration service. Availability and requirements can vary.
Should GSW Manage Everything?
You Don’t Have to Figure It Out Alone
Some customers only need a domain.
Others need a domain, professional email and a website.
Still others need a broader combination of website, customer management, communications, automation, marketing technology or AI-assisted capabilities.
GSW can help you determine what fits without requiring you to purchase everything at once.
Tell Us What You’re Trying to DoNeed a Domain or Not Sure Where to Start?
Tell us what you’re working on. If you already have a domain, let us know. If you’re looking for a new one, tell us the name you’re considering.
We’ll help you determine the next step before you purchase something you may not need.
Get Help With a Domain